ANASTASIA BEVERLY HILLS
United States
Anastasia Beverly Hills is an American prestige makeup brand founded in Beverly Hills in 1997 by Romanian-born aesthetician Anastasia Soare. It pioneered modern brow cosmetics through Soare’s patented Golden Ratio eyebrow-shaping method and later expanded into complexion, eye and lip products. Soare remains CEO and majority owner; TPG holds a minority stake.
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